Tag Archives: electronic medical record

Buyers vs. Users

Breakfast cereal makers learned a long time ago that kids are their consumers, but parents are their buyers. To sell a box of cereal, Kelloggs has to convince kids that the cereal is delicious and convince parents that it is … Continue reading


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When the Government Does Good

We often think of the government as behind the times in fostering the adoption of new technologies. But healthcare provides a counter-example where the federal government is driving positive change. The government’s ability to drive positive change stems from its … Continue reading


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