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Digital Strategies Newsletter
Counter-Intuitive Tactics for Bad Times We conduct market research extensively in our consulting practice. Over the years, we've evolved our approaches and established some guiding principles that we think are worth sharing. Read More... A Checklist for Competitive Strategy Many books have been written about competitive strategy, but we have yet to see one that deals specifically with information businesses. Our work with clients over the years has led us to believe that information businesses require their own competitive framework because of their special characteristics. Read More... Five Trends to Watch in 2008 Having survived the holiday season, we now turn to the year ahead. Based on our consulting work with clients over the past year, we think the following trends are likely to be among the most important drivers for information businesses this year: Read More... Lessons From Our Study of Attitudes and Behaviors Affecting Changes in Scholarly Publishing It is often taken for granted that new technology “changes everything.” But that is definitely not the case in scholarly publishing, as illustrated in a major study that Greenhouse Associates recently completed for the University of California, the largest university system in the US. Our study shows that despite a widespread view that the current system of scholarly communication needs to be changed, academic scholars overwhelmingly continue to publish in traditional outlets, such as print journals and books, rather than in alternative dissemination channels, such as open-access journals and institutional repositories. Read More... A Checklist for Information Company Executives Information businesses present an unusual set of challenges. By its nature, information is intangible, and the value of the same information can vary widely by type of user or application. Technology can drive rapid change in information markets, allowing new products to spawn from the same core information -- posing threats as well as opportunities for existing players. In addition, although information products have few physical delivery costs, information companies face critical choices in their use of distribution channels, whether direct or indirect, especially when seeking to reach new market segments. Here are some key questions culled from our work with information companies: Read More... Google Breakthrough: Online Collaboration Google's new web-based spreadsheet service launched June 6th amid some reporters' and bloggers' cries of glee that the company was emerging as a potential Microsoft-slayer in office applications. But the significance goes deeper. Read More...
Proposed Law Puts Scholarly Societies in Curious Spot
Court Expands Bloggers' Rights With so many information businesses undergoing change, planning is back in vogue. But the breadth and depth of change call for a fresh view of how to achieve effective planning. Read More...
Usage Data Growing into New Information Products A recent report by the European Commission calling for reforms in the scientific publishing system joins a chorus of critics on both sides of the Atlantic. Read More...
Can Open Source Work in Education Government can play a large, often inadvertent, role in the information industry. The latest example is a clash between the Bush Administration and a group of the largest employers over the release of Medicare’s patient claims information. Read More... Cataclysmic Shift in Media Advertising is undergoing revaluation as a result of multiple changes in technology and consumer behavior. Read More...
Government: Friend and Foe Here are a few signs of our times and the disruptive force of technology at the Rocky Mountan News, Konica Minolta, and Western Union. Read More... Trend Watch: Web Content and Services Opening Up In the past few months, we have seen a number of developments that may foreshadow a more open environment in which content and services can be inter-mingled more easily, enabling developers to create new applications. Read More...
Electronic Strategy Paying Off at Dow Jones Wikis are emerging as a new platform for creating content. Beyond Wikipedia, the collaboratively-authored encyclopedia, and internal company collaborations, wiki technology is being deployed to generate serious new content. Read More... Looking Back at Our 10 Predictions for 2005 Amazon Books: Booster Shot for Books Online
Government Moves Drive More Content Online
And Now, Advertising-Based Software |  | |||
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