Author Archives: Lee Greenhouse

About Lee Greenhouse

Longtime strategy consultant focused on the business of information content, applications, and services.

Looking Beyond Bitcoin

In Beyond the Bitcoin Bubble in the NY Times Magazine, journalist and entrepreneur Steven Johnson masterfully explains the potential of the blockchain to fundamentally re-shape the internet, break the stranglehold of mega-players like Google, Facebook, Amazon et al, and return … Continue reading


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Washington Post Strategy Takes Page from Amazon Web Services

Ever since Jeff Bezos purchased the Washington Post Company in 2013, there has been much speculation on how he intends to put the newspaper on a more self-sustaining economic footing in the face of the existential challenges confronting the entire … Continue reading


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How Data and Software Businesses are Rescuing Hearst

There are some notable pearls about Hearst’s evolving business in CEO Steven R. Swartz’s year-end letter to employees. Most notable is the company’s continued expansion of its Business Media group, which provides data and software to the healthcare, financial, automotive, and aviation … Continue reading


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A Tale of New Standards

The US healthcare system is going through a wrenching change as it nears the deadline for implementing ICD-10, the latest version of its standard classification for medical diagnoses. This story illustrates the difficulties of establishing industry standards even when they … Continue reading


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Why Win-Loss Analysis Belongs in Your Diagnostic Arsenal

Sports teams use game films to review their performance, understand their strengths and weaknesses, and identify ways to improve. Business-to-business vendors rarely have the same opportunities because their sales processes take place in a decentralized environment where such scrutiny is … Continue reading


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Retailing and the Internet of You

Walk into a retail store and you may be vaguely aware that you are being counted. Many retailers have long used systems from companies such as Irisys, Nomi, Sensormatic, and ShopperTrak to measure foot traffic entering their stores by time … Continue reading


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The New Face of Crowdsourcing

Crowdsourcing is evolving from exotic to mainstream as it becomes increasingly incorporated into the operations of major information companies, such as Thomson Reuters, Bloomberg, and others, to build and enhance their content collections. In the first phase of crowdsourced labor, … Continue reading


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The Future of MOOCs

I recently heard a great talk about the future of education by Sebastian Thrun, one of the founders of online course provider Udacity.  Thrun is a Stanford professor who made headlines when 160,000 students from 195 countries signed up for … Continue reading


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Is Acxiom Really Being Transparent with its Consumer Data?

Amid some fanfare, consumer data powerhouse Acxiom just launched AboutTheData.com, a service that lets consumers look at the data the company collects about them.  The company’s official rationale, as spelled out on its website and reiterated in a Sunday New … Continue reading


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How to Fix a Leaky Heart Valve

Journal publishers have long allowed authors to submit videos to supplement their articles, but an emerging model makes video the main attraction.  Last week Elsevier launched a video journal for gastrointestinal endoscopy, joining a small group of other publishers with … Continue reading


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